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How our content strategy helped IBN Technologies expand its online presence

Improving SERP rankings and driving organic traffic for a leading outsourcing company

IBN Technologies struggled to effectively communicate its unique value proposition to a broader audience. They needed content strategies that clearly showcased their expertise across these varied segments.

45%

increase in time spent on blogs

163.64%

growth in
the organic traffic

Who’s IBN Technologies

IBN Technologies is one of the leading outsourcing service providers out there. Their expertise lies in services such as finance, accounting, CFO, treasury management, hedge funds, and IT services, among others. Currently, IBN is serving 300+ clients globally.

The target we set

We aimed to highlight IBN Technologies’ diverse expertise by crafting content that showcased their range of services.

  • We produced blogs, articles, and listicles that simplified complex topics, while also addressing industry challenges and current trends.
  • Every content piece was SEO-optimized using semantic keywords and clear structures to increase visibility and attract potential clients.

How we hit the target

To align with the target, we made an optimized content strategy to monitor the entire system.

  • We created a team of writers and SEO experts to produce content that showcased IBN Technologies as a trusted partner in their core services.
  • Developed a content calendar to publish blogs, listicles, and landing pages, simplifying complex topics and optimizing for top SERP rankings.

The final results are

2900

Organic Traffic

from 1100 in 4 months

75 blogs

Rank on SERP

from 10 blogs within four months

45%

Blog Engagement

increase in terms of time spent

20+

High Quality Backlink

from reputed sites

Challenges we faced

  • Standing out as a unique brand in a crowded market.
  • Ensuring the content captures the attention of the right audience
  • Maintaining SEO performance to keep visibility high.

How We Addressed the Challenges

  • Used unique, value-driven content to showcase IBN’s expertise.
  • Adopted an agile SEO strategy, making improvements as needed.
  • Regularly updated content with fresh and relevant information.

Want to replicate the success of IBN Technologies and more? Get in touch with us today!