In the digital age, where every click counts, achieving organic growth is a testament to the effectiveness of a marketing strategy. Content Ladder’s recent collaboration with Gamesys 11 stands as a shining example of this. In less than 20 days, we generated a whopping 391 clicks organically for Gamesys 11, a rapidly growing online fantasy cricket application. Here’s a deep dive into how we achieved 20 clicks per day for a newly created fantasy application.
In 2023, cricket is the most popular sport in fantasy sports in India, with a massive 85% of all fantasy sports users registered for cricket. This is a huge number compared to other sports like kabaddi, which has 26%, and football with 22%. Other sports like handball, baseball, and hockey each have about 12% of the user population. This data shows that cricket dominates the fantasy sports scene in India, especially during big events like the World Cup and the IPL.
The World Cup is a big deal for cricket fans, and it’s also a perfect time for a new fantasy cricket app like Gamesys 11 to start. With Content Ladder’s help, they’re getting ready to join in when lots of people will be playing fantasy cricket.
When the World Cup or IPL is on, a lot more people play fantasy cricket. In India, 85 out of every 100 people who play fantasy sports are playing cricket. That’s a lot more than any other sport. So, during the World Cup, even more people will want to play.
Gamesys 11 knows that the World Cup is the best time to get new players for their app. They chose Content Ladder to help them because Content Ladder knows how to get people’s attention. They want to make sure that when the World Cup starts, lots of people will download and play on the Gamesys 11 app.
Before diving into our strategy, it’s essential to understand what Gamesys 11 is. Gamesys 11 offers a platform for cricket enthusiasts to create their fantasy teams and be part of live cricket action in real-time. With over 20k trusted users and daily winnings exceeding ₹50 Lakh, it’s quickly becoming India’s favorite fantasy cricket application. Their user-friendly interface and innovative features, such as the 2nd Innings Contest, set them apart in the crowded fantasy gaming market.
At Content Ladder, We strongly support organic growth because we know how valuable and long-lasting it is. We made sure that every bit we spent on our valued client Gamesys 11 was well spent by looking at the whole picture. Here is a more in-depth look at our plan:
While many might rely on reels for quick engagement, we took a different route for Gamesys 11. Harnessing the power of strategic hashtagging and an in-depth understanding of Instagram’s ever-evolving algorithm, we managed to tap into a vast audience, reaching over 700 non-followers in a mere 20 days. This approach not only expanded Gamesys 11’s reach but also solidified its presence among its target demographic.
Search Engine Optimization is more than just keywords; it’s about understanding user intent and delivering content that resonates. Our tailored SEO strategies ensured Gamesys 11 secured an enviable average position of 5 on search engine results pages. With a total of 839 impressions, the site’s CTR stood at an impressive 46.3%, a testament to our effective strategies.
Content remains king in the digital world. Over 20 days, we meticulously crafted 5-6 blogs for Gamesys 11, each resonating with the brand’s ethos and the audience’s interests. One standout piece centered on the “most man of the match awards in world cup history,” which, thanks to our efforts, now ranks on the second page of Google. This particular blog has already garnered 115 impressions and 10 clicks, translating to a CTR of almost 8% and an average position of 21.
Learn How to do Content Optimization with Yoast SEO Plugin
In the vast digital landscape, standing out is crucial. By optimizing meta tags and descriptions, we ensured that Google’s Smartbot could effortlessly crawl Gamesys 11’s website. This not only enhanced the site’s visibility but also improved its searchability among potential users.
A well-structured website is akin to a well-organized library. With the help of sitemaps and Robots.txt, we guided search engine bots, ensuring they indexed the most relevant and impactful pages, enhancing user experience and search engine rankings.
Learn How to Create Robots.txt
Visual appeal cannot be underestimated. For the Cricket World Cup 2023, we designed a series of captivating app banners. Each is tailored to resonate with Gamesys 11’s target audience, ensuring higher engagement and retention rates.
Off-page SEO is as crucial as its on-page counterpart. We identified potential “write for us” platforms that welcomed guest blogging. It allows us to build quality backlinks without resorting to sponsored content. This approach not only boosted Gamesys 11’s domain authority but also cemented its reputation in the fantasy gaming niche.
Outlook India Wrote about Gamesys 11
Our collaboration with Gamesys 11 is just one of our many success stories. With over 7 years of experience, Content Ladder specializes in content requirements across various industries, from finance to travel. Our promise is to deliver quality content in the shortest possible time, ensuring your brand’s message reaches its intended audience.
Whether you need webpage content, blogs, product descriptions, or social media posts, our team of professional writers is ready to serve. Plus, with additional services like graphic design and product catalog creation, we’re your one-stop solution for all content marketing needs.
In the competitive world of iGaming, standing out is crucial. Content Ladder’s organic approach, combined with our deep understanding of the Indian audience, made Gamesys 11’s success possible. If you’re an iGaming company looking to make a mark, let Content Ladder be your ladder to success. Reach out to us, and let’s write your success story together.
For more information about our services, visit Content Ladder.
To experience the thrill of fantasy cricket, check out Gamesys 11.