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How we helped Tradejini increase its reach and visibility

Generating traffic for a growing online stock brokerage firm

Tradejini is a leading online trading platform in India, known for its fast, reliable order execution and cutting-edge tools for traders. The platform offers a seamless trading experience across a variety of products, backed by transparency.

136.36%

increment in weekly website visits

2900%

growth in social media post reach

Challenges on the Path

Tradejini needed a marketing partner to manage its entire media presence. This included creating engaging social media posts, writing informative website articles, and crafting newsletters, all with the goal of increasing their market presence.

Expectations from our team

Tradejini wanted to enhance its digital marketing for better engagement and growth.

  • To upgrade their social media, they requested 50+ insightful posts monthly, including tweets, videos, and carousels for varied content.
  • They also wanted finance-specific blogs to engage a wider finance audience. 
  • To support their email marketing, they are looking for weekly newsletters featuring market reports and news.

Strategies we implemented for Tradejini

We set clear goals to help Tradejini.

  • We assembled a specialized team of writers, SEO experts, graphic designers, and video editors to produce high-quality, finance-focused content.
  • The team conducted in-depth research to simplify complex technical concepts and created SEO-optimized blogs and newsletters.
  • A dedicated project manager was appointed to oversee operations, ensuring seamless coordination across all efforts.

Our strategic efforts have turned into excellent results

60,000

Social Post Reach

from 2000 monthly

700%

Growth in Impression

of Linkedin

66.67%

Growth in Followers

in the Linkedin

26,000

Weekly Website Visits

from 11,000 visits

Challenges we faced

We encountered several challenges while working with Tradejini.

  • Arranging content experts who could deliver time-sensitive news with extensive research.
  • Growing social media while maintaining a balance of high-quality and creative posts.

How We Addressed the Challenges

  • We arranged the team into groups based on their strengths in content management, editing, and writing.
  • We tested different post formats and then focused on creating evergreen content that stayed relevant and informative.

Want to know how we can contribute to your brand’s success? Contact Content Ladder today to start your journey!