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How we achieved 80x growth for Gamesys11

Boosting engagement and visibility for a leading fantasy sports platform

Alice Blue came to us with the goal of increasing content marketing and user engagement. In response, we created engaging finance content in English and other vernacular languages, conducted in-depth IPO analyses, and created 250+ keyword-optimized blogs to improve SEO.

966%

increase in media engagement

250%

increase in time spent on blogs

Who’s Gamesys11?

Gamesys11 is a popular fantasy gaming app offering an engaging platform for fantasy cricket leagues. They partnered with us to expand their market presence and attract more users in a competitive landscape.

What were the problems?

  • Gamesys11 struggled to stand out in the crowded fantasy cricket market.
  • Their initial digital strategies didn’t attract enough traffic or user interactions, and regulatory challenges in advertising on platforms like Google hindered their growth.

We set our key objectives

We set clear goals to help Gamesys11:

  • Increase active users through targeted marketing.
  • Boost engagement with creative social media campaigns.
  • Drive more traffic to the Gamesys11 website.

And developed a plan for Gamesys11

We implemented a focused digital marketing strategy

  • Launched brand introduction campaigns and posted engaging content to build a strong online presence
  • Created high-quality, relevant content for fantasy gamers and distributed it through social media, email marketing, and in-app notifications.
  • Established a strong brand identity and collaborated with influencers to amplify brand awareness.

Our strategies led to significant results for Gamesys11

250,000

App Downloads

from 600 in 3 months

20,000

Daily Website Visits

from 500 in 2 months

500,000

Ad campaign reach

to fantasy gaming users

60%

Visiting social media

on facebook, Instagram and Telegram

700,000

Instagram account reached

with influencer’s partnerships

966%

Increase in Engagement

on media channels

Yes, We faced a few challenges

  • Regulatory challenges 
  • Running Google & Meta ads due to gambling restrictions

How We Addressed the Challenges

  • We proved our platform as a social, non-casino gaming service. 
  • Building user trust and encouraging participation required continuous innovation and engagement, but our persistence paid off!

IInspired by Gamesys11’s success? Ready to see similar growth for your brand? Contact Content Ladder today to start your journey!